How to use your headshots … now that you have them!
Did you know an updated headshot can significantly impact your networking opportunities and job prospects?
There are a plethora of reasons you SHOULD update your headshot. But, what do you do with it once you have them in your digital hands?
What could/should be a simple web search doesn’t really provide you with a lot of suggestions. That’s why I decided to write this post.
There are so many opportunities to use your headshot to promote yourself and your business.
First things first, you need to take a long, hard look at the headshots you are using across the various platforms - whether they are social media, professional networks, or your website.
most experts recommending having headshots updated every 1-2 years
update your headshots when your look has changed dramatically
you have a new job or position
your current headshot is a selfie (please don’t tell me if it is, just book in to get it updated)!
you have established or updated your personal brand
Where to use your professional headshot!
the headshot is so prominently featured at the top of LinkedIn, it needs to make a strong impression
it helps people put a face to a name
it shows that you are active on LinkedIn - outdated headshots may make it look like you aren’t actively using the platform
Your Website
website visitors will feel they are actually interacting with a real person instead of just a faceless website
a headshot will enable visitors to identify with your work and want to engage with you further
letting potential clients know that a real and contactable person oversees your site will deepen a degree of trust in your pages, products or services
Email Signatures
you’re presenting yourself as an interesting and approachable person who the receiver would like to respond to
useful for building relationships with leads and customers and lets recipients associate your email with a recognisable face
your email signature will stand out in a crowded inbox, not just with words but with a friendly face
Networking and
Guest Appearances
a professional headshot helps you to stand out in a sea of networking attendees
it allows you to boost your visibility, and helps to create anticipation and recognition
attendees can connect with you not just as a speaker or presenter but as a person they've already seen and engaged with in promotional materials
What do you do now?
If you don’t already have recent professional headshots, then give me a call and we can get you sorted. If you have them in your digital hands, then you need to make a list of ALL the places you should have a headshot and start updating them!
And whilst you are here: where else can we pop our headshots to get maximum bang for our hard-earned bucks?
